After receiving feedback from the client, we identified several key adjustments to be made. The client particularly favored the light purple background, which we retained as the primary background color. Additionally, they expressed a liking for the dark black color, which added a premium touch to the video, so we incorporated it strategically. To enhance gender diversity, the client requested the inclusion of a female character in the video. Once we had finalized all these changes within the style guide, we proceeded to the storyboarding phase.
After receiving feedback from the client, we identified several key adjustments to be made. The client particularly favored the light purple background, which we retained as the primary background color. Additionally, they expressed a liking for the dark black color, which added a premium touch to the video, so we incorporated it strategically. To enhance gender diversity, the client requested the inclusion of a female character in the video. Once we had finalized all these changes within the style guide, we proceeded to the storyboarding phase.
After receiving feedback from the client, we identified several key adjustments to be made. The client particularly favored the light purple background, which we retained as the primary background color. Additionally, they expressed a liking for the dark black color, which added a premium touch to the video, so we incorporated it strategically. To enhance gender diversity, the client requested the inclusion of a female character in the video. Once we had finalized all these changes within the style guide, we proceeded to the storyboarding phase.
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Infographics & Emailers
The Ask
Illustrative Infographics and Emailers
The Approach
In developing infographics for International Women's Day at Viamo, I undertook a strategic approach focused on conveying vital information to empower women to make informed health choices. By collaborating closely with stakeholders and subject matter experts, I ensured that the content was not only relevant but also aligned with Viamo's commitment to bridging the digital divide and promoting access to critical information. Utilizing creative design concepts, I crafted visually engaging infographics that captured the audience's attention while maintaining consistency with Viamo's branding guidelines. By aligning the infographics with Viamo's color branding, I enhanced their visual appeal and reinforced brand recognition. Through iterative feedback loops and a focus on localization and accessibility, the infographics were tailored to resonate with diverse audiences worldwide. By leveraging digital distribution channels and monitoring key performance indicators, I aimed to maximize the impact of the infographics in raising awareness about women's health issues and driving meaningful engagement on International Women's Day and beyond.
Website Link: https://viamo.io/
Infographics & Emailers
Crafted with Dedication and Passion